REVOLUTIONARY MINERAL BASED SKINCARE BRAND.
ANCIENT MINERALS FROM THE DEAD SEA IN JORDAN ARE DEVELOPED WITH FRENCH INNOVATION.
Séla, simply means “rock” and was the name of the capital city of Edom that was situated in the great valley extending from the Dead Sea to the Red Sea in the ancient world. Séla also appears in later history and in the Vulgate under the name of Petra. Séla is identified with the ruins of Séla, east of Tafileh in Jordan (identified as biblical Tophel).
Inspired by the ancient city of Jordan, Séla is a brand that combines a unique French formula with ancient minerals from nature. The Séla skincare range brings age-old beauty secrets together with modern natural science to create products that deliver immediate and long-lasting results. Paraben-fee, and made with pure mineral water from France, Séla’s luxurious skincare products tap into the healing properties of precious natural minerals from sources such as nutrient-rich salt and mud from the Dead Sea in Jordan, and the rejuvenating properties of nutrient-rich waters from France to restore skin to a beautifully balanced, healthy and youthful condition.
Salts and minerals from the Dead Sea contain magnesium, calcium, bromide and potassium, which lock in moisture, protect against pollutants, and bathe skin in a dazzling fresh glow. Because we each have different skin types, Séla has selected ingredients and plant extracts from nature - such as Seaweed, Mother of Pearl, Caviar, Alpine Rice, Argan Oil, and Sweet Almond Oil – each with it's own special benefit, for products that offer the perfect solution to your individual skincare needs.
OUR PRODUCTS – The power to be unique
Séla offers a comprehensive range of unique products and formulations for the face, body and hair that target all primary skin concerns for the consumer, as well as skin care professionals.
Our core – Ancient Minerals
The precious and essential minerals from the Dead Sea and nature have the powerful healing and nourishing properties to improve overall well being.
Our value –Young
Séla is relentlessly committed to developing potent and extraordinary anti-aging skincare for all skin types.
The jewel symbol represents the perfect and seamless sequence of healthy and youthful skin cells. MINERAL GOLD is a luxurious, anti-aging and energizing treatment.
The symbol represents skin glow. PEARL RICE reveals the natural glow of a flawless complexion, using a formula consisting of the most effective anti- oxidant rice extracts that bring about skin illumination.
The beautiful winding curve represents the purity of nutrient-rich seawater. BLUE SECRET provides the most impressive and immediate results for a youthful appearance.
A skin treasure box that includes the most cutting-edge technology and precious elixir from mother nature. Specifically designed for the unique you, to solve a variety of skin ailments.
A holistic sign indicating that the body requires targeted attention and treatment to maintain the skin in optimum condition and allow you to indulge in a relaxing sensation to reveal natural beautiful skin.
Mineral Professional Hair
The inner borderless circle symbolizes the effortless hair. Nourish, repair and additional protection for the perfect hair. MINERAL PROFESSIONAL HAIR gives you enchanting self-confidence.
* Séla is owed & managed by Proseed General Trading LLC (Head Office based in Dubai) and Levant Resources Limited (Asia office based in Hong Kong.)